The Bodycuard The Musical

“Uplifting | Fun | Fluffy | Charming”

Legally Blonde has a very distinctive tone and style, both as a well-known film and as an award winning musical. It’s light-hearted, tongue in cheek and empowering and it’s important that we try to reflect these tones and values when we extend the brand into merchandise. Feather boas were always going to be a must; we take in to account the high proportion of teenage girls that may visit. Everything else we’ve tried to keep as pink, fun and Chihuahua-filled as possible!

West End & UK Tour

Merchandise
Print
Web
Logistics




Clothing Range

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Ladies Logo T-Shirt
Ladies ‘Bruiser’ T-Shirt
Ladies ‘Omigod!’ T-Shirt
Unisex ‘Gay or European?’ T-Shirt



Branded Accessories



Original Cast Recording CD
Button Bruiser Badge
Make-up Bag & Plush Chihuahua
Engraved Bracelet & Pouch
Bruiser Porcelin Mug
Fluffy Top Pen
Pink Feather Boa
Bruiser Keyring



Brochure



Oversize Brochure with Production Shots, Editorial and Cut-Out Doll!




Sales Points & Kiosks

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Various Foyer Kiosks from UK Tour



Web Shop

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Bespoke Branded Web Shop – www.legallyblondethemusical-shop.co.uk



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